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Ten Faces of a Web Professional

10 Jan

Before Christmas, I was honoured to be asked to write an article for a new website called 12 Devs of Xmas – a festive magazine for motivating the Web community to learn something new every day.

I decided to take a different angle and focus on the many faces of a typical Web professional, highlighting the broad range of skills required when working as a freelancer.

 

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Realigned Google Bar

30 Nov

Google are rolling out an update to their generic navigation bar between their popular products, breaking them out of the current dark bar and moving them to a super navigation dropdown from the logo.

It does seem like a natural location for the navigation although I often use the logo as a home target (as has come convention across the Web).

It’s also welcoming to see a consistent header height across products rather than the current adaptive header height.

All this lends towards a consistent user experience across Google products.

(via @miekd)

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Responsive Ad Ranges

17 Nov

Nathan Ford suggests a possible solution to the responsive advert problem Mark Boulton highlighted earlier in the week; introduce a screen resolution range variable to the typical mental model, which now becomes:

range > template > slot > ad

In theory, this approach would allow advertisers and publishers to work seamlessly yet also allow web designers to introduce RWD to large scale projects.

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Responsive Advertising

15 Nov

Mark Boulton identifies a fundamental flaw in adopting responsive web design within an editorial context, specifically when it comes to advertisement placement.

As the core revenue channel for most news-based sites, it’s not something that can be taken lightly but, unfortunately, there hasn’t been much movement with adverts supporting RWD. 
Something for the Internet Advertising Bureau to consider in 2012, maybe?

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Simple Branding

14 Nov

I’ve been keeping a close eye on US banking startup Simple, specifically as I’m interested in their revolutionary new approach to a stale business model.

Only time will tell whether the startup will succeed and whether it will make it across The Pond but, until then, the thought process behind their recent rebrand is an insightful read.